Factors For Homeowners Selling Their House

home buyers

With the current housing market being described by many observers as a “sellers’ market”, there has been an uptake in industry experts considering what homeowners who are looking to sell their home are looking for.

At Anthony Jones, we’ve long been looking for ways to bring buyers and vendors together, and we understand the importance of connecting with vendors. Selling your home is a massive step for many people, and this is why good agents take the time to get to know what the homeowner is looking for when selling their property.

If you are keen to find out why we are the local agent calgaryhomes homeowners trust when going to the marketplace, please get in touch.


We stay in touch with the latest market, and we also stay up to date with the latest studies and research in the national market. This way, we help you to make an informed decision regarding what you should do next.

If you would like to arrange a property valuation for your home, please get in touch, and we will be more than happy to assist you.

The headline findings from the study, carried out by GetAgent, are as follows:

  • Homeowners wanted to achieve a sales price that was close to the marketed price of the property, this was cited by 37% of respondents
  • 30% of respondents were looking for a smooth sales process
  • Only 9% of respondents said a fast sales process was important
  • Being updated on the progress of the sale was only cited by 8% of respondents
  • 8% of respondents said that expertise and industry experience were important


It’s only natural that many estate agents will attempt to stand out from the crowd by marketing themselves as the best around based on a wide variety of USPs. However, when it comes to homeowners, the only one they really care about is the price achieved and that it doesn’t differ too widely from the asking price that is often set by the agent. We know it’s common practice for many agents to overvalue in order to win business, but this research suggests it could be detrimental to their chances of winning business in the long term should they fail to deliver.”

Concludes; “It’s also interesting to see that paying a low fee is of little importance to those looking to sell and this has no doubt come about due to many online agents failing to deliver on the service side of their proposition. However, it’s also interesting that the expertise and industry experience of a particular agent is also of little importance, as long as they can get the job done here and now.”

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